Tata Docomo latest advert applies so much to the Education Advertising too…

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Published by Ravi Lochan Singh

Ravi Lochan Singh is the Managing Director of Global Reach, a company that has been representing leading Universities from around the world for 29+ years. An alumnus of India's The Doon School, Delhi's SRCC and thereafter having completed an MBA from Bond University, Australia; he founded the company in 1991. Ravi has been working with various international bodies across countries in the development of the self-regulatory structures for the industry. His role with AAERI (the one of its kind agent body promoted by the Australian Government Departments) has earned him recognition as a major stakeholder in the education export industry. His blogs on education topics has significant following and his comments on matters of importance pertaining to his sector can ruffle settled notions. The blog is his personal expression and mayn't be read as official statements of organisations that he is associated with.

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