There is an experiment underway in USA under AIRC. AIRC (American International Recruitment Council) is attempting at professionalizing the use of education agents by American Universities and is gaining rapid acceptance. AIRC has been led by the Mr Mitch Leventhal who is now the VC at SUNY (State University of New York) and a person who is admired by almost all who know him from close quarters due to the dedication that he has exhibited in his purpose ever since his role at University of Cincinnati. It will be ideal to visit the AIRC website to understand the developments and also to take a peek at the coverage it is receiving in USA today. Several of the presentational are also available for public consumption. Link HERE.
I have attended several sessions with Mitch and at a few of them, have had the privilege of being a co-speaker providing an agent’s perspective. This was when the idea of commission-based recruitment for USA was being discussed and AIRC was being conceived. There were slides in his presentation that always caught the imagination of the audience. I want to share a couple of them here that breaks the biggest myth around Internationalization of American Education and use of Education Agents. (Copyright for this is certainly to Mitch and AIRC alone)
The above are from the presentation made by Mr Mitch Leventhal to the US Department of State Conference in March 2009 and I used some of slides at the Study Conclave organized by British Council last year in Delhi with permission from Mitch. Isn’t it interesting to note the admiration for the Ozzie ESOS from the Americans…
This is not the only myth around American Internationalisation of Education and I will attempt at discussing some others in future blogs.

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