Anuj Bidwe Killing: Indian Media commentary misses out where it matters…

BRITISH MEDIA INFORMS: Anuj had originally wanted to study in Australia but Subhash persuaded him not to because he was worried about a spate of racist attacks on Indians in 2009. 

BBC adds: Anuj Bidve could have gone to a US or Australian university to fulfil his dream of pioneering new micro-electronics technology. But his parents sent their only son to the UK because they thought “he’d be safer there”.

Read more: http://www.dailymail.co.uk/news/article-2080837/Anuj-Bidve-murder-Parents-took-bank-loans-send-UK.html#ixzz1iiQuuzMq

The point that I am making is NOT that UK is as racist as Australia supposedly is or that US is equally unsafe. But that any place in the world can be safe or unsafe and this includes our own cities in India. Just like our own neighborhood in India, we need to exercise caution and alertness in all large cities. Avoid certain areas after dark and also remember that there will always be some people, even though very few in numbers, who are racist or have a distaste for foreigners. This is a reality and possibly a reality alike how some feel in different parts of India for others from other parts of India who land up in their cities for the jobs. However, this is indeed a very small number and our interaction with such can be prevented if we avoid certain areas at certain hours. Don’t we advise our close ones to avoid certain areas of our own towns in India at certain hours? I am sure we do that. 

There are several useful weblinks that give tips on how to carry ourselves out while being an overseas student in a foreign land. Most education counselors (of repute) do conduct pre-departure briefings for their students. I am providing some excerpts from Vancouver Police site, which gives some safety tips… (Knowing that several of this blog readers are students…)

On the Street

Be alert. Walk with confidence. Walk with your head up. Be aware of who is and what is around you, and be careful when someone approaches you with a simple question. Leave strange or uncomfortable situations. Trust your instincts. Always tell your roommate or host family where you are going and when you will be back.

  • before going out ask advice for the best routes to events, restaurants or shopping
  • change direction if you feel you are being followed; go to the nearest store, restaurant, or pay phone
  • do not carry large amounts of money (cash), and do not show money in public; use bank / debit cards instead
  • never share your PIN number or let others see it
  • keep your passport in a safe place at home; instead carry a photocopy of your passport and other ID
  • don’t go out alone or accept rides with strangers; do not hitchhike
  • don’t use headphones when walking / jogging; they make it difficult to hear an approaching car or stranger
  • don’t carry weapons; they are illegal and can be used against you
  • don’t argue or fight if robbed – yell loudly
  • fight back to protect yourself if you are attacked; try to stop or distract the attacker so that you can escape and call 911

Out at Night

At night, walk on well-lit, busy streets. Try to be with someone. Walk in the middle of the sidewalk. Avoid isolated areas such as parks where there are no other people around. Carry a whistle or other personal safety device. Scream or yell loudly if attacked.

With the killing of an Indian student “also” in Canada: Is it hate-crimes on an increase… jury is still out.

Manchester Police’s terming Anuj Bidwe killing as a Hate-Crime; the news was certainly worrying and then came the news of the killing of Alok Gupta in Canada. We have had Nitin Garg incident in OZ two years ago that got the two countries taking to tough-talking.

CNN-IBN reported…

New Delhi: It has been more than a week since Indian student Anuj Bidve was shot dead in the UK. One suspect who claims to be mentally unstable was charged with Bidve’s murder, while four others were released on bail.

On Monday, hundreds of locals joined Bidve’s friend in a candle light vigil at the site where the 23-year old was killed.

An impromptu memorial was also held at India Gate in Delhi.

Meanwhile, a UK police team met Bidve’s family in Pune on Monday. His family will leaving for Salford on Tuesday. Authorities say Bidve’s body is likely to be handed to his family later on Tuesday after a second post-mortem.

Bidve’s family said that they were satisfied with the UK police investigation.

Meanwhile, a student, Vikrant Gupta is also starting an online campaign for justice for Bidve. “The murderer who seems to be not in his right state of mind has done this act. I won’t worry about this thing on a large scale something which has happened out of the blue. I’m sure something like this won’t happen again but nothing can be guaranteed,” Gupta said.

“Students and Indians definitely feel insecure, they get worried about the things happening, I think the most important thing is that the families back in India because they don’t have the broader picture but I don’t think this is something that we should be worried about it. It has happened once I hope it doesn’t happen again,” Gupta added.

Anuj Bidve, a micro-electronics student at the Lancaster University, on December 26, became the latest victim of a hate crime in Greater Manchester.

Bidve was a part of a group of nine Indian students who were staying in a hotel in Manchester over Christmas. While heading towards the city centre at around 1 pm, they were approached by two white men. Reports indicate one of them asked Bidve the time and when Bidve didn’t reply, one of the men removed a handgun and shot him.

The Manchester Police have termed it a hate crime.

Indian student shot dead in Canada

In another such incident in Canada, an Indian student, working part time at a convenience store, was shot dead in Surrey, in a shocking Christmas Day attack.

Alok Gupta, 27, had volunteered to work the afternoon shift to allow the store owners celebrate Christmas together, and was killed by an unidentified gunman.

However, it was not yet clear whether Gupta was shot during a robbery attempt.

Police is yet to make an arrest in connection with the case, but say they do not believe it was gang-related.

“The victim was working Christmas Day as a good deed to the owners who wished to celebrate Christmas together,” said Sgt Jennifer Pound of the Integrated Homicide Investigation Team.

Gupta sought help at a nearby residence and was taken to hospital. However, he was pronounced dead a short time later; Pound was quoted as saying by the ‘Vancouver Sun’ newspaper.

“Although it appears that the victim died from a gunshot wound, the cause of death will ultimately be confirmed through an autopsy,” she said. 

US: Islamic centre, Hindu worship place attacked

Meanwhile, an Islamic centre housing a mosque and a Hindu worship site were targeted by thugs with firebombs on Monday in New York.

The attacks took place in Queens near New York on Monday night in which unidentified assailants threw homemade firebombs at a house used for Hindu worship services, Islamic centre Imam Al-Khoei Foundation, a home and a convenience store.

There were minor damages but no injuries reported. The police were treating the attacks as hate crimes and were looking into possible links to the other fires caused by similar devices that night.

New York Mayor Michael Bloomberg called such attacks unacceptable and said authorities are investigating the incidents.

“No matter what the motivation was of the individual who threw Molotov cocktails in Queens last night, his actions stand in stark contrast to the New York City of today that we’ve built together,” he said in a statement.

Such hate crimes had come to light in January 2010, when there were attacks reported on Indian students in Australia. 21-year old Nitin Garg was stabbed to death in Melbourne in January 2010 while he was walking to his workplace. An Australian teenager was sentenced to 13 years in jail for the murder of Nitin Garg in December 2011.

The recent attacks have yet again raised a question mark on the security of Indians across the globe.

Its not just Australia, UK or Canada and its not just Indian students… The reality is that all over the world and relevant to all international students… a need exists for all to be better prepared. That’s it. Overseas Education continues to remain a significant value addition and with better preparedness… a lot can be avoided. Counsellors and Education Agents have also a responsibility here.

Following Anuj Bidve killing: UK universities reassure Indian students…

London:  Universities UK, the representative body of varsities in the UK, today sought to reassure Indian and other international students that the country is “safe and tolerant” with low levels of violence and street crime.

Expressing sadness at the killing of Indian student Anuj Bidve in Salford on December 26 in an unprovoked attack, Professor Eric Thomas, president of Universities UK, said that such incidents were rare in the country.

“We at Universities UK would want to reassure current and future Indian students and their parents that this kind of incident is thankfully exceptionally rare. Compared to other countries, the UK remains a safe and tolerant country with low levels of violence and street crime,” he said.

Professor Thomas recalled that a recent survey by the British Council showed that only a very small proportion of students had ever experienced any kind of crime here.

He said: “On behalf of all universities in the United Kingdom, I want to express our deep sadness at the death of Anuj Bidve. This is a devastating tragedy for his family and friends and the death of a gifted individual in such a manner is a loss for us all”.

He added: “The British people have been appalled by this terrible event and Monday night’s vigil bore witness to national and local feeling. The police are investigating the murder and we are confident that they will bring the perpetrators to justice”.

The organisation said that UK universities took the safety and well-being of all students very seriously.

Institutions offer induction and orientation sessions for international students which include advice on safety.

The British Council also publishes an online personal safety guide for international students in the UK, it said.

With 133 members and offices in London, Cardiff and Edinburgh, Universities UK promotes the strength and success of UK universities nationally and internationally.

Read more at: http://www.ndtv.com/article/world/anuj-bidve-killing-uk-universities-reassure-indian-students-163709?pfrom=home-otherstories&cp

 

Indian Government’s myopia: cites the outflow loss due to overseas studies without considering the inflow from them later.

Kids take out Rs 27000cr: Govt - Estimate in HRD note for panel vetting foreign varsity legislation
BASANT KUMAR MOHANTY’s article in The Telegraph of this day is only half the story. The bigger story is that the amount that gets returned to India later by the very same students is much larger and inflow-outflow is certainly in India’s advantage. 

Basant is a friend and his “half-article” is on this link. I recommend that he does a sequel to his article now that I have pointed this out and I shall once again summarise at the end of this blog. Excerpts from his article below…

 

 

 

 

 

 

 

 

 

 

 

New Delhi, March 8: Indian students are spending abroad Rs 27,000 crore a year or more than twice the amount set aside in the Union budget for higher education, according to an estimate by the human resource development ministry.

The specific figure was cited in a note submitted by the ministry to a parliamentary standing committee that is vetting a bill to allow foreign universities into the country.

The ministry has put the expenditure incurred by Indian students for overseas education at “$5.5 billion (Rs 27,000 crore)” a year. The figure is more than double the Rs 13,100 crore the Union government proposes to spend on higher education in 2011-12.

Weighed against the current total of 2.64 lakh Indian students studying abroad, the expenses per person on the basis of the ministry’s estimate come to around Rs 10. 22 lakh. The figure — the per capita count is only an indicator as fees vary widely from college to college and country to country — is on the lower side, compared with the annual bill in many well-regarded universities in the West.

The ministry note does not say so explicitly but the suggestion behind the estimate appears to be a reminder that the country can keep back a part of the huge amount if foreign universities are allowed to operate here. The ministry has suggested several qualitative reasons for doing so.

But some academics have pointed out that not all students go abroad in pursuit of studies. M. Anandakrishnan, an educationist, cited the example of Australia which hosts nearly 90,000 Indian students.

He said many students were pursuing courses like hairdressing and cookery — some in substandard institutions — with the objective of settling down there. “Most students going to Australia aim at permanent residency status. They want to migrate to that country as it provides better job opportunities,” he said.

An HRD ministry official said the US remained the most favoured destination for Indian students. Nearly 1 lakh Indian students are pursuing higher studies in the US, followed by Australia and the UK (around 20,000). Some other destinations are Germany, France, New Zealand and Singapore.

Full article is on this link

“Post Study Work Overseas” is one of the key consideration by Indian students when choosing to study overseas and also in the choice of the country. It should be read slightly differently to PR or Permanent Residency. Several countries allow students to work for a period of time to gain experience and/or repay their educational loans in India and/or recoup their investment in education. Some go on to seek settlement or migration. In all these considerations, the outflow of forex from India has been repatriated back to India either in short, medium or long term. In our excitement to count the inflow by NRIs into India, we  often forget that they all (most if not all) went out as International Students. There is also gain in non-monetory terms. The exercise of their clout in the various countries once they settle down, helps India’s global presence and helps it to exercise clout.

Overseas Education and the outflow of funds for it has long ceased being a drain… Wake up bureaucrats… Justify the foreign education bill but do present the full picture…

INDIA: New law on overseas university agents (in the offing!)

Newslinks today inform: A new law making it mandatory for all education agents to register with the Indian government or face fines or jail terms, has been proposed in the wake of reports that some recruitment agents have misled students into joining fake universities abroad, such as the allegedly dubious California-based Tri-Valley University.

However, the interesting thing is that I(yes) have been quoted extensively even though I have never met the journalist or given an interview on the proposed bill in the last few months for sure. Either the journalist picked up one of my earlier comments or has begun to understand my thought process, I would possibly have stated as has been quoted. Just yesterday I was watching Manoj Shyamalan’s SIGNS and hence, even this thought that someone can read my mind and quote me without meeting or corresponding with me is quite freakish. Anyway, will let it be… Guys, take it that I said what has been written!!! Only that my name is Ravi and not Rajiv… Global Reach indeed is an education consultancy that I head as its Managing Director (not director). Read on rest of it on this link.

2010 report-card and 2011 prediction: Demand from India for International Destinations

With 2010 Indian Student Data available for all major destinations and with UK too showing a huge decline(40%), is it a depression in the industry or a mere correction causing a “depression”!!!

depression |diˈpre sh ən|
noun

severe despondency and dejection, typically felt over a period of time and accompanied by feelings of hopelessness and inadequacy.
• a long and severe recession in an economy or market : the depression in the housing market.

Britain: 2010 and a prediction for 2011.

Now that the UK visa numbers for 2010 are being reported (see link) and with clear indications that the total number from India who will enter Britain for their education during the year to be not more than 35000 (a fall of 40% in 2010 over 2009), the corrections are truly in place and is being expected to finally settle around 25000-30000 per year by 2011. It may be due to the spurt last year was fuelled by sudden loosening of visas that led to thousands ending up in UK even without proper English communication abilities. The correction had to occur and was predicted even on the very first day when the loosening had been initiated. Britain’s total intake from India is likely to hover around 25000 and certainly under 30000. There are also whispers that UK may cut the 2-year post study work permission that now exists for graduating International students. If this happens, the numbers can shrink further.

America: 2010 and a prediction for 2011.

Thankfully, the reporting of the enrolment statistics has a mention of the total visa grants and so the newspapers have put that in right context for the first time. China overtaking India in total enrolments in 2010 is hardly of significance as was India leading in enrolments in 2009, a red-herring. I predict the Chinese numbers to also lower in coming years. The actual demand for a destination comes from the total number of fresh student visas from one country for another. The reports (see link) show that there were 32000 visas from India to USA in one year and I feel that this data is actually a comparable stats to UK’s 57000 of 2009 and my gut feeling is that in 2010, USA received less than 30000 students from India. What will happen in future will depend on how much the US institutions progress in adapting to the education agent-assisted recruitment. If there is progress and if more established University brands accept agents, the numbers can swell and USA can take a clear lead. However the marketing period for 2011 intake for the quality and more rigorous institutions is actually over already considering the lead time in place and one can expect realistically the Indian numbers to USA to hover around 30000 or even less.

Australia: 2010 and a prediction for 2011.

Australia had led the internationalization at one time in history but now is becoming an example of how a country continues to blunder to non-existence of the clichéd “whole of government” approach to Internationalization of education. The student numbers from India in their immigration stats for July 2009 to June 2010 over the earlier period fell by 77% to about 12000. (see my earlier blog with details on link). My gut feel is that if we look at the calendar year 2010, it will be only about 10000 or even less. The question being asked in all quarters is whether it will go down further in 2011 or will it begin to rise. The answer my friend is blowing in the wind. It was expected that Immigration will begin welcoming the quality students and turn on the tap once again for them. Especially when the risk of abuse of Assessment level mechanism being low following 1)so called PR vocational courses losing shine and 2)packaging route to enable easier visas through the higher category has been blocked. However, the “Immigration” continues to be guided by its experience of fraud in student applications though I continue to hope that the checks in place will be able to prune out the rogue from all applicants without disadvantaging genuine students. I feel fatigued from the various submissions made again and again and this fatigue is going to set in also with institutions and various lobby groups who seem to be again actively rushing to Canberra in a bid to get ministers and departments to understand their panic. I also believe that there exists misplaced arguments that lowering of the AL for category 573 will lead to its abuse again. Each passing day is resulting in lower prospects for a revival for the industry. The institutions have to take blame for their late start in lobbying. For a long time the institutions stayed put in the belief that the loss of numbers from India can be made up from China and I remember warning the leading providers that Chinese students enter the process at the ELICOS and pathway stage and so the impact only shows up one year later at the Universities. Which has happened now and so they have finally woken up. Better late than never.

Canada: 2010 and a prediction for 2011.

All reports show that Canada is doing a few things right. The SPP system in place has solved the muddle about the private institutions recruiting from India and given a clear direction. The system is working and the institutions are happy. The market is buzzing too. All indications are that that Canada is the story to watch in 2010-11 and should hit their highest student numbers ever from India. And why not! Canada also does-not hides behind experts that advice delinking of education and work pathways. They are also not compromising in anyway with regards to English requirements or funds and the SPP system is a model that should be adopted by Australia and NZ too as both has a developed private institution setup that is hungry for students. The University sector is also actively wooing the Indian students and recently a number of baits have been announced by way of scholarships. (see link on a major visit by the Universities to India earlier this month).My prediction for 2011 is that the country will continue to show good student numbers and if the institutions can come around to greater coverage of the Indian sub-continent and not just focus on North and West, Canada can top the total student visa numbers across destinations from India by 2012-13.

New Zealand: 2010 and a prediction for 2011

NZ that went up from in 2009 may actually have reached its most limit in 2010 at around  6500 approvals. (This data is the changed figure from the initial blog based on revised inputs received on 26th November 2010. Visa grants in calendar year 2010 till 25th November was 6187 and my estimate is that by the close of 2010 it will still remain around 6500. NZ saw an increase of 10% last year and is once again exhibiting about 10-15% growth this year. While the number of visa applications in 2009 and 2010 are roughly the same, the growth is largely due to reducing rejection rates of visas). The issue is not of the numbers but where they are going within NZ. The growth in 2009-10 was largely due to numbers ending up at the various private colleges and not as many to the Universities. It is now being expected that the numbers will stay well within this total for next few years but more will end up with institutions of repute. The University sector has fine-tuned their marketing in a collaborating format and the results are around the corner for them. The ITPs too have added more and more postgraduate and graduate diploma courses to be able to cater to Indian students looking at studies post their Bachelors. The visa system is finally showing evidence of maturity and the fund transfer scheme will make it easier for borderline students to be able to go ahead beyond the border. NZ too has a future here though my gut feeling is that the numbers will not grow too much but will end up with better institutions now. What is bothering me is the reports that seem to suggest that Education NZ may be merged with Trade NZ and hence going on the line that AEI lost its promotions and marketing role to Austrade. (see link)

Other Destinations: 2010 and a prediction for 2011

Singapore continues to grow but will (or has already) hit its potential in India. The test will be when know of the experience of majority of the Indian graduates from the second tier Singapore institutions with the job market in Singapore or elsewhere. I remain a little circumspect and will wait on for the reports to emerge.

Dubai and UAE has ceased to grow from India in my opinion. There is an audience but that audience is very limited.

China became a destination for Indian medical students primarily due to aggressive marketing by certain education marketers. Screening tests that graduating students have to take in India in line with Medical Council of India guidelines to be eligible as practitioners are reportedly fairly tough and there are several who are not able to clear it in their first attempt. Hence to say that China as such is not a destination but is (or was) driven by the access to cheaper qualification and in hope for their acceptance in India primarily as doctors will not be misplaced. There was a time that USSR was a prime destination for such students when MCI recognized the Soviet Union qualifications for the profession. Now that Medical Council of India has the screening test in place, the time for China as a destination is limited and the future of such students fairly risky. (Read this link to understand the risk)

Malaysia and Thailand have tried marketing in India and barring a few exceptions in AIT in Bangkok or Monash in Malaysia, I would feel that appeal for them in India would remain limited despite cost and visa attractiveness.

Certain European countries such as Switzerland (for Hospitality), France (for Management) and Germany (for Engineering and fee-free education) may hold some interest in India but will never emerge as a major education destination because India students aim at English-speaking destinations.

Conclusion and Overall student trends in 2010-11:

What we need to note is that the total number of Indian students going overseas to study has declined for sure and when we add up the numbers for all the major destinations, it is clear to me that in 2010, there will be less than 120000 students in total who may have travelled out of India on student visas (Despite indications that Canada and NZ have shown a growth). This is an approximate decline of 30% indicating a recession in the industry. I fear a further 15-20% decline in 2011 before it settles down around 100000 students and what will be of interest is the market share of the various destinations then.

The reasons for decline certainly stem from the US recession two years ago followed up with media hyped concerns on student security in Australia and coupled by tightening of post study work opportunities and student visa policies. Some may try to assume this to be a result of growth of Indian education sector that many are opting to study in India itself. I disagree by saying that while the intentions are very much there, no real ground development has taken place yet to convince me. Beyond a few of the Indian private colleges of debatable repute, there are also stories of action against the deemed statuses of some colleges. Foreign University Bill is yet to be passed and even if they are passed, it will take years before capacity can be increased in India.

The fact that recession is very well set in our Industry is also indicative by the fact that there are job-losses and no real indications of immediate upturn. It may actually be camouflaged as a much needed correction but certainly this correction is going to last for a few years and is causing a “depression” in our minds if not in technicality.

Indian message to Australia: “An eye for an eye makes the whole world blind.” and random thoughts on the Australian Elections.

Indian expectations from the new Aussie Government…

This is being penned from Sydney where I have been keenly observing the dynamics of the Australian politics over the last few weeks. To me it has been so very interesting and one that I can easily relate to (coming from India). Minority Governments, a deal with Independents, last minute jigsaw and not much to decide between contending political parties is all too common in today’s India. Also like Indian political alliances between contrasting outfits, Australia too is seeing the Greens and the Labour and conservative Independents going with the Labour to form the Government.

I am often asked what can be expected from the current Government with regards to the “international education angle” in the “Indian” context and that does get one to start thinking. Is there really going to be any change? No. Not actually. Wasn’t Julia Gillard, the PM today, the education minister yesterday? Was she not the one who was the first Minister to visit India to soothe its nerves in September last year and how can she absolve herself from the gross in-action on part of the Victorian Police and also by the federal government’s non-regulation of the private colleges for such a long time.

Anyway, we all learn with time and even though I would avoid trying to read much into the words uttered by the politicians, I do believe that continuity is the best medicine at this time. There is a policy that is emerging in Australia in favour of quality education providers and in favour of the genuine migrants who bring in skills to Australia. We may have to forget the emotions and understand that at the end of the day Australia needs international education export and needs skilled immigrants. Both are linked and will remain linked in some manner. The other advantage of continuity is that the current Indian Government and new Australian Government have been talking to each other through the last one year and almost a dozen visits by Australian senior leaders reciprocated by 3-4 visits by Indian ministers has led to a level of understanding now. Kapil Sibal as India’s education minister (Minister of HRD) has hit off with Julia Gillard apparently and that is good too. With no real reshuffling expected of the bureaucrats, we can expect the joint working group continuing with its dialogue.

I am further encouraged by the fact that Greens who are now a part of the ruling coalition has been talking through the campaign for less vindictive border control and better treatment of migrants including the illegal migrants and asylum seekers. Marry this to “stop the boat” campaign of the Labour government and you are certain to get a balanced immigration policy.

At the micro level to my industry, I am expecting a fairly quick call with regards to easing of visa norms for the “university bound” students and this will be really welcome. For those who understand technicalities, I am advocating lowering of Assessment Level for India for category 573 and acceptance of Pearson’s and TOEFL in addition to IELTS. I also hope for less “anti-migrant” noises that were previously made for the domestic vote-banks, now that elections are out of the way.

I have been however desirous of observing if the Indian Media was following the Australian elections and whether it understood its relevance to India. The sad truth is that there was hardly any coverage outside of wire reports from time to time. Even on the day of the final result on this Friday, very few newspapers gave it prominence and even the internet sites of NDTV and IBN failed to even mention it. Hence pleasantly surprised I was when my hometown newspaper (The Telegraph in Calcutta) carried an editorial on the election result yesterday. While I don’t agree to the first paragraph of the article on this link where it claims that most attackers were “white Australians” (reality: attackers were of mixed race and also Indians) and most attacks ended in death (aware of only one death from the attacks and most deaths in the last few years were handiworks of other Indians), the editorial commentary on the election result including the caution that even one single by-election can bring down the government before its tenure ends, display a good understanding of the current Australian politics. Quoting from this editorial from The Telegraph (Kolkata, India) below:

So India may well hope that Mr Rudd’s successor and party colleague, Julia Gillard, who became the first female prime minister of her country, would be more proactive in making Australia a safer and more equitable place for immigrants. Such an expectation is not unwarranted. After all, Ms Gillard has cobbled together a ‘rainbow coalition’ with crucial support from one Green and three Independent members of parliament. And the Greens want the new government to focus on humane treatment of asylum-seekers and other foreigners in Australia. So this is Ms Gillard’s best chance of salvaging the global image of her country even as she tries to repair the schisms within her party.

Earlier this week, I was hosted by UNSW to pay my homage to the newly installed bust of Gandhi. The bust, I am told, was presented by the Government of India to the State Government of NSW and the state Government chose UNSW grounds as the appropriate location for its installation.

What an appropriate symbol at this time…  What was even more appropriate was the choice of his words that are inscribed on the sculpture…

“An eye for an eye makes the whole world blind.”

India’s Advertising “watchdog” introduces “code” for Education Adverts… High Time indeed!

ASCI introduces advertising code for educational sector; puts draft code up for public review.

I HAVE REPRODUCED THE BELOW MATTER FROM PRESS ARTICLES. I WELCOME THIS MOVE WHOLEHEARTEDLY AS YOU CAN OBSERVE IN MY EARLIER BLOGS, I HAVE COMMENTED TO MISLEADING ADVERTS ISSUED BY SOME OF OUR NEW  “INDIAN” PRIVATE COLLEGES.

Advertising Standards Council of India (ASCI), the self-regulatory body for the advertising content of the Indian advertising industry, will introduce a new set of advertising guidelines for the educational sector. The new advertising content guidelines will apply to ads of all educational institutions, coaching classes and educational programs. The draft of the guidelines has been put up for review, feedback and suggestions on ASCI’s official website – www.ascionline.org.

The Council has called its members, educationists, institutions and the general public to send in their suggestions and feedback on the proposed guidelines by Monday, September 6, 2010 to, The Secretary General of ASCI, on email ids asci@vsnl.com; alan@ascionline.org.

The new set of guidelines takes note of the fact that a significant amount of advertising activity is currently happening in the education sector, reflecting the vast variety of educational programs being offered in the country. According to the recent Adex report, last year’s figures show that eight per cent of all advertising expenses in print media came from the educational sector, a significant increase as compared to advertising expenses just few years ago.

Speaking on the guidelines, Prof. Dhananjay Keskar, ASCI’s Chairman and Director, IBS Pune, said, “ASCI recognizes the role of educational institutions in building the country’s intellectual capital and the value parents place in them for getting the right education for their children. Unlike other tangible products and services, the value of education and training programs can only be judged by degrees and diplomas, which are advertised in a variety of ways. ASCI realises that a variety of these claims in advertisements need to be regulated through a set of guidelines tailor-made for the education sector.”

The proposed advertising guidelines for educational institutions, among other things, prohibits institutions and programs from claiming recognition, authorisation, accreditation, or affiliations without having proper evidence. The proposed guidelines also requires that name and place of the affiliated institution which provides degrees and diplomas on behalf of the advertiser who may not be accredited by a mandatory authority, is also prominently displayed in the ad.

Under the proposed guidelines, educational institutions will not be able to promise jobs, admissions, job promotions, salary increase, etc. without substantiating such claims and also assuming full responsibility in the same advertisement. The proposed guidelines discourages institutions from claiming success in placements, student compensations, admission to renowned institutes, marks and rankings, and topper student testimonials unless every such claim is substantiated with evidence.

“Recently, ASCI has been receiving several intra-industry complaints against claims being made in ads of various educational institutions. Many students and parents too have complained to ASCI against claims made in advertisements by educational institutions,” added Keskar.

After September 6, 2010, and based on the feedback received from the public and concerned stakeholders, the ASCI Committee will finalise the guidelines and put it up for ASCI Board’s approval. Once the Board approves the final draft, the guidelines will become a part of the ASCI’s Code for Self Regulation in Advertising.

Notably, the subject of advertising in educational sector was discussed in the recently held ASCI’s ‘Seminar on Marketing Responsibly’. An eminent panel of professionals and educationists had underlined the need for special guidelines for regulating advertising in the education sector in India along the lines of Self Regulatory Organisations (SRO) around the world such as in South Africa and Brazil.

In the recent past ASCI has put out specific Guidelines for advertisements in automobile and food & beverage sectors.

Time for Aussie TUTORIAL to the “education” world!!!

Before Minister Sibal left for Australia in April, I, in my blog had suggested that he should take some tips from the Aussies regarding Vocational Education and any collaboration to focus on the Vocational Education and Training in India will be to India’s benefit.

As it turns out, Minister Sibal, not just did that but went one step ahead.

“India plans to restructure its college admission policy to allow vocational education students lateral entry mid-course into mainstream higher educational institutions for the first time following the Australian model.”

“Under the restructured policy, such a student will be allowed to join an appropriate engineering course mid-way — directly in second year, for instance.”

“The impetus for the plan came following a trip by HRD minister Kapil Sibal to Australia last month. Australia allows lateral movement of students between mainstream and vocational education courses. Close to a lakh Indian students went to Australia last year alone, mostly to pursue vocational education courses.”

These are only the first paragraph and the last paragraph of the article COLLEGE SWITCH IN SIBAL PLAN from The Telegraph of this day. You are welcome to take a look at the link for the full article.

India is not the only one, which seems to be taking notes from the Australians.

BBC has reported (see link) that

“Unscrupulous” recruitment agents who bring bogus overseas students into the UK are being targeted in an international initiative.”

“The British Council has for the first time brought together countries including the UK, the US and Australia to try to keep out such students.”

“A meeting of immigration and education authorities in London, the first of its kind, is intended to co-ordinate a multi-national response. Higher education has become a globalised market and the British Council says there needs to be an international approach to tackling fraud.”

“There are also concerns about “multi-national businesses which open up money-making colleges and then close them down, leaving students stranded”.”

“An inaugural meeting of English-speaking countries brought together representatives of the UK, the US, Australia, Canada, New Zealand and the Irish Republic. The UK Border Agency was among the representatives from the UK.”

“Pat Killingley, the British Council’s director of higher education, said competitor countries need to work together. “We have common interests – we’ve all built up reputations for quality in higher education that we want to protect,” she said.”

Not just the British that find need to exchange notes with the Aussies, Americans have gaped for long at the lead taken by the Australians. Take a look at the following slide used by AIRC (American International Recruitment Council) highlighting Aussie ESOS as an example for US to follow… It will be quite obvious…

These are only a few as examples. I found the American SEVIS to be inspired by the PRISMS. British too have openly admitted being inspired by the Ozzie point system and also they have just recently moved from visa letters to CAS (Confirmation of Acceptance for Studies) aping the Ozzie electronic COE (Confirmation of Enrolment).

I did a blog earlier this week titled WILL NZ EVER BE A DESTINATION FOR INDIAN STUDENTS. This blog resulted in me receiving so many emails with differing views and also many who were aghast as my being so candid. This blog too indicates that even NZ has lessons to learn from the Ozzies.

Lets certainly give the Aussies their due here. They are in the lead. 2009-10 is actually going to be part of their experience and 2011-12 will build upon this current year. Lessons are to be learnt. Following the Twenty-20 World Cup Semi-final match, I need to say that they have “hussey-ed” the world and India too stands “siballed”.

Saving India’s Higher Education: Now that FORBES writes like me, you will agree too.

I have now done several blogs on Sibal’s various reforms and the one on Foreign Education Bill has received maximum hits.  This blog (Sibal’s Foreign Education Bill is Mere Rhetoric!!) was on 24th March 2010.

The April 16th issue of FORBES INDIA carries the theme SAVING INDIA’S HIGHER EDUCATION and focuses on the Sibal Bill.

Let me quote some paragraphs from the editorial right on the first page. If you find the quotes and the matter of the article to match with the theory prescribed in my blog, I guess the FORBES article has been inspired by some of my arguments or it is a mere co-incidence.

The editorial of this prestigious International publication states:

… the challenges India faces on education seldom receives the kind of attention it deserves. And it is evident from the string of politicians who were picked to head the Union HRD ministry That’s one of the reasons why I am among the lot who cheered the appointment of Kapil Sibal as the Cabinet Minister for Human Resource Development.

…The sheer size of India’s middleclass may be alluring for P&G or Vodafone, but not necessarily for the biggest brands in the global higher education space. So expecting Stanford, Cambridge or Harvard to setup large campuses in India is simply a figment of someone’s fertile imagination. Frankly, our prognosis is that there will be no stampede of any kind. Some lesser known universities may step in and no one’s quite sure whether their quality will be up to scratch.

… While as a magazine, we are solidly behind the idea of opening up higher education to greater competition, it’s important to guard against one important myth: That these foreign universities will help solve India’s gigantic higher education challenge.

These quotes is only to whet your appetite.  Get hold of the article… and read it along with my blog of 24th March.

There is one very strong argument being provided as a solution.

…  We’ve still got time to make amends. It starts with dismantling yet another shibboleth: That education should be run only by not-for-profit trusts. Now, here’s my contention: Why not allow some of India’s leading corporations, be it the Tatas, Birlas or even Wipro, to set up for-profit institutions? Many of them are genuinely interested and the’d be a good deal better than the assortment of unscrupulous politicians and dubious entrepreneurs who have used these entry barriers to dish out poor quality education and fleece students. Under the existing model, no corporation can set aside large amounts on education without running into corporate governance issues.

Certainly, why should the Tatas, Birlas or even Wipro, not be allowed and people like Mr Chaudhury of IIPM not be checked. Careers 360 April issue provides more details on IIPM and how some states are taking action and even banning them BUT  the one who matters is going slow. I am talking of Kapil Sibal and his Ministry.